Braden Gibbs

Professional

About Braden

I am an experienced and successful UX/UI designer who steps in front of any oncoming challenge where the user needs to reach their goal. I create user flows and interfaces that guides users at each step, so digital interfaces feel simple and compelling. I have worked with big international clients with complex needs and many different types of users. Currently, I’m a UX/UI solutions professional who's goal is to make every user experience better no matter what company/individual/organization it's for.

Outside of work, I enjoy coaching and helping kids. I'd also much prefer a cold beverage to any kind of warm coffee.


Sr UX/UI Designer - Product Designer - Illustrator

Some quick facts about me professionally:

Years in the industry:
17+
Education:
Bachelor of Fine Arts (New Media)
Awards:
2
Most unique project:
Touchscreen kiosk in Canada Life Centre
Most interesting promotional project:
Custom vehicle wrap for a Vespa scooter
Biggest professional challenge to date:
Designing for 26 languages as well as maintaining WCAG 2.0 AA accessibility standard
Random professional achievement:
Winning a $500 bonus for making a campaign website for a candidate who won an election
Most rewarding personal project:
Creating customized printed hockey cards for minor hockey players

Resume

Summary

Braden Gibbs

A very personable, positive, and solid team-first professional. I am an experienced and educated UX/UI designer who works hard to create meaningful user experiences. I am a versitile person who thrives in an inclusive and fun environment.

Education

Bachelor of Fine Arts (New Media)

2001 - 2005

University of Lethbridge (Alberta, Canada)

By combining new media production with studies of technology, art, culture, and industry, you acquire the creative, critical, and technical skills necessary to evolve with emerging technologies in a variety of professional practices.

Program summary (link)

Professional Experience

Sr UX/UI Design Consultant

2021 - Present

Self-Employed

Winnipeg, MB

Taking on contracts and consultancies for businesses and individuals of all industries and sizes. Services included but not limited to:

  • UX Design and consultation
  • Website UI design and build
  • UX research and reporting
  • CMS (content management system) template design and customization
  • Illustration and graphic design
  • Brand identity

Sr. UX/UI Designer

2014 - 2021

InfoTech Inc. (Wellness Checkpoint)

Winnipeg, MB

In charge of the UX, UI design, and visual accessibility for InfoTech’s flagship Health & Wellness App 'Wellness Checkpoint'. Duties included but not limited to:

  • UX design lead
  • UI design lead for websites & mobile app (iOS & Android)
  • UI design and customization of client health & wellness benefits portal
  • UI and product design for DataBanker Live custom reporting software
  • WCAG Accessibility design lead
  • Content designer tasked with integrating 26 language translations

E-Marketing Specialist

2013 - 2014

Manitoba Liquor & Lotteries Corp. (Manitoba Provincial Government)

Winnipeg, MB

Managed marketing content on all Manitoba Liquor & Lotteries websites. Duties included but not limited to:

  • Managed marketing campaigns on casino websites
  • Managed promotions on liquormarts.ca website
  • Worked with principal vendor to make sure materials could be integrated onto each website
  • Creating timelines and planning with internal stakeholders to ensure maximum impact of campaigns
  • Updated documents and processes for new employees to manage materials and campaigns

Interactive & Creative Director

2007 - 2013

HR Adworks ltd. (mbjobs.ca)

Winnipeg, MB

Managed both IT and Programming. Convenes weekly production meetings as well as ongoing project and client meetings. Makes joint decisions about future products/services and overall direction of the company. Assists sales staff with creating materials and joins them in sales pitches to prospective clients. This dynamic position included the following duties:

  • Designed and assisted developer with building jobsites (mbjobs.ca)
  • Built award winning custom jobsite for Safeway Canada to use as the centrepeice tool in their recruitment campaigns
  • Created custom jobsites for a variety of corporations that fed jobs into HR Adworks suite of jobsites
  • Organized and produced collateral for multiple jobsite advertising campaigns

Skills

Over 17+ years in the industry, i have had many different types of jobs with a wide range of responsibilities. This is just a portion of the skills i've gained from my schooling, many years of working, and the evolution of the industry.

  • UX Design
  • UI Design
  • App Design
  • Product Design
  • Usability Design
  • WCAG Accessibility
  • Language Translation Design
  • HTML/CSS Development
  • Graphic/Web/Print Design
  • Wordpress/CMS editor
  • Illustration
  • Character/Mascot Design
  • Branding & Corporate Identity
  • Marketing & Advertising

Contact

Location:

Winnipeg, MB (Canada)